Trolli Gummi Pop Product Launch
The worms are back—and colder than ever.

Trolli is known for its sour worms, wild collabs, and now, a one-of-a-kind innovation: Trolli Gummi Pop—a dual-flavored, wiggly, sour gummi treat on a stick. Part candy, part ice pop, all weird.

To launch this frozen oddity, we continued the saga of the Trolli Worms. Their mission? Get eaten. So naturally, they break out of the candy aisle and make a mad dash to the freezer section, transforming into the ultimate icy snack.

Along the way, a buddy-cop-style security team stumbles upon the breakout—only to be confronted by the legendary Trolli Mama... and her frosty, wriggling creations.

BTS in ATX :)